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Chefchaouen is an otherworldly escape nestled in Morocco’s Rif Mountains. As well as its distinctive palette of blue and white buildings, a striking contrast with the arid setting, this popular tourist town has plenty to offer. Embark on strenuous hillside hikes or idle strolls; bathe in mountain streams; or embrace the culinary scene and excellent shopping. Here's how to tailor a trip to Chefchaouen to four different travel styles.